Clear space
Keep empty margin around the mark of about one fifth of its height. Don’t crowd it with type or a box.
Stacked for covers, avatars, and square space. Horizontal for banners, headers, and anything wide. Both are traced from the original artwork, with the counters cut out so they stay sharp at any size.
The red is sampled from the artwork. TOP is black on light grounds and white on dark ones. Click a swatch to copy the hex.
Keep empty margin around the mark of about one fifth of its height. Don’t crowd it with type or a box.
Black TOP on light. White TOP on dark or on photos. If the photo is busy, use the avatar plates.
HITS stays Hits Red. Don’t swap it for another red, and don’t outline either word.
Scale it evenly. The italic is the slant — don’t rotate, stretch, or add a shadow.
Square plates for profile pictures and app icons. The stacked mark sits inside with padding baked in.